What Does "Professional" Look Like Today? - Allison Fine - Harvard Business Review

As the online waters rose, executives at the Susan G. Komen Foundation huddled behind their fortress walls like first-class passengers on the Titanic. The AP broke the story of Komen de-funding Planned Parenthood Federation of America on Monday, January 30th. As the online world took them to task, according to marketing blogger, Kivi Leroux Miller, nearly 24 hours went by before Komen posted anything on its Facebook or Twitter accounts and three days before Nancy...
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