The Everything Project: A Startup Building A Google For The Mobile App Ecosystem | TechCrunch
One of the biggest challenges we’re facing as we move into the post-PC era is the challenge of navigating through a disconnected web of applications. Bought and sold as self-contained packages of code, apps are independent little creations, boxes you tap for specific functions. Single purpose beings. Unlike the web, apps are not connected to each other through links (although they could be), nor are they yet accessible through next-generation discovery tools like Apple’s Siri. And today’s companies are so focused on helping push more and more apps on users through app discovery services, they’re forgetting to solve the very real problem of providing a window into the existing ones. How do you Google a database of apps? How do you know which app to launch for the job at hand? The solution to this problem could look something like this: The Everything Project, an engine that searches not for apps, but in mobile web versions of them.
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